Visual Identity for Sa Taronja
Sa Taronja is a unique place with a beautiful history. It was one of the first chicken farms in Europe,
later bought by a German painter, who decided to establish a Cultural Centre in the beautiful surroundings
of Andratx, Mallorca. Nowadays, Sa Taronja is under construction and will serve as the unique combination of
Co-working space with ateliers for rent and a Bio Farm.
Our task was to create a Visual Identity and presentational Web site. The main element of the identity is
the logotype, with the letter O replaced with a hand-drawn spiral in the shape of an egg. The spiral as the
symbol of creation speaks directly to the creative-minded people and the shape refers to the history of this
unique place.
Logotype,
Visual Identity,
Web Design
Accounting: Tomáš Paluš
Strategy Direction: Matúš Granec
Art Direction & Graphic Design: Tomáš Kostrzeva
Programming: Bohuš Potočňák